Asana Statistics 2026: Revenue, Customers, Enterprise Adoption, and Growth

These Asana statistics summarize the latest official figures available as of March 31, 2026. Most company totals below refer to fiscal year 2026, which ended on January 31, 2026.

Asana statistics
Asana statistics

Asana statistics (top highlights)

  • Asana generated $790.8 million in revenue in fiscal 2026, up 9% year over year.
  • Fourth-quarter fiscal 2026 revenue reached $205.6 million, also up 9% year over year.
  • As of January 31, 2026, Asana had over 180,000 paying customers globally.
  • Of those customers, 25,928 were Core customers spending $5,000 or more on an annualized basis.
  • 817 customers were spending $100,000 or more on an annualized basis as of Q4 fiscal 2026, up 13% year over year.
  • Asana’s homepage says 85% of Fortune 100 companies choose Asana.
  • Adjusted free cash flow improved from $2.6 million in fiscal 2025 to $84.5 million in fiscal 2026.
  • Fiscal 2026 revenue included $468.3 million from the United States and $322.5 million internationally.
  • Asana employed 1,767 people as of January 31, 2026, with about 64% in the United States and 36% internationally.
  • Asana said AI Studio exceeded $1 million ARR in its first quarter of general availability.
  • Asana had over 3 million paid users as of January 31, 2024.

Asana annual revenue trend

Asana’s revenue has continued to grow each year, though at a slower pace than its earlier hypergrowth phase. Fiscal 2026 still set a new company record.

LabelBarValue
FY2022
 
$378.4M
FY2023
 
$547.2M
FY2024
 
$652.5M
FY2025
 
$723.9M
FY2026
 
$790.8M

Max = $790.8M. Widths: FY2022 47.85%, FY2023 69.20%, FY2024 82.51%, FY2025 91.54%, FY2026 100.00%

Asana paying customer growth

Asana reports these totals as “over” figures in its filings, so the chart below uses the stated minimum customer count for each year.

LabelBarValue
FY2022
 
119K+
FY2023
 
139K+
FY2024
 
150K+
FY2025
 
169K+
FY2026
 
180K+

Max = 180K+. Widths: FY2022 66.11%, FY2023 77.22%, FY2024 83.33%, FY2025 93.89%, FY2026 100.00%

Asana Core customer growth

Core customers are organizations spending at least $5,000 on an annualized basis. This group is a useful measure of how effectively Asana converts broad adoption into larger recurring accounts.

LabelBarValue
FY2022
 
15,437
FY2023
 
19,432
FY2024
 
21,646
FY2025
 
24,062
FY2026
 
25,928

Max = 25,928. Widths: FY2022 59.54%, FY2023 74.95%, FY2024 83.49%, FY2025 92.80%, FY2026 100.00%

Asana enterprise customer growth

Asana’s biggest spenders continue to expand. The company ended fiscal 2026 with 817 customers spending at least $100,000 on an annualized basis.

LabelBarValue
FY2022
 
340
FY2023
 
506
FY2024
 
607
FY2025
 
726
FY2026
 
817

Max = 817. Widths: FY2022 41.62%, FY2023 61.93%, FY2024 74.30%, FY2025 88.86%, FY2026 100.00%

Asana revenue by geography

Asana remains U.S.-led, but international markets now represent a substantial share of total revenue. In fiscal 2026, international revenue was a little over 40% of the business.

LabelBarValue
United States
 
$468.3M
International
 
$322.5M

Max = $468.3M. Widths: United States 100.00%, International 68.86%

What these Asana statistics show

The big picture is that Asana is still growing, but it is growing more like a scaled software company than an early-stage hypergrowth business. Revenue, paying customers, Core customers, and $100,000-plus customers all moved higher in fiscal 2026, while profitability and cash generation improved sharply.

The customer ladder is especially important. More than 180,000 paying customers give Asana broad reach, but the company’s monetization is increasingly shaped by larger accounts, including 25,928 Core customers and 817 enterprise-scale customers spending at least $100,000 annually.

International revenue is also meaningful now. With $322.5 million of fiscal 2026 revenue coming from outside the United States, Asana’s growth is no longer concentrated in a single market.

Sources

  • Asana fourth quarter and fiscal year 2026 results, March 2, 2026
  • Asana FY2026 10-K, filed March 13, 2026
  • Asana first quarter fiscal 2026 results, June 3, 2025
  • Asana FY2025 10-K and fiscal 2025 results, March 2025
  • Asana FY2024 10-K and fiscal 2024 results, March 2024
  • Asana FY2023 10-K and fiscal 2023 results, March 2023
  • Asana FY2022 10-K and fiscal 2022 results, March 2022
  • Asana homepage and company page, accessed March 2026